Experts in Apple, RCS & WhatsApp

Elevate Your Messaging, Amplify Your Impact

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North America's most important messaging channels are Google RCS, Apple & WhatsApp. We have the global experience across all channels and now offering best-in-class messaging services to USA Brands.This is the most accomplished omnichannel messaging Team in North America

RCS is not just richer enhancement of your SMS campaigns, it allow for more interaction with your brand, and therefore more conversions

Rich Communication Services

120 million users in North America who are typically multi-lingual and at least 30% of your customer base. Eventually WA will be part of your channel mix

WhatsApp Business API

Apple can be between 60 to 80% of your converting customers, and with Apple Pay integrated seamlessly into the channel, deployed correctly, this will be the highest conversion channel, period.

Apple Messages for Business

HOW WE BECAME BUSINESS MESSAGING LEADERS

LOUIS MOYNIHAN

With 30 years of experience building software products in the Bay Area, Louis Moynihan has been at the forefront of software innovation. As a former WhatsApp employee, Louis played a key role in shaping WhatsApp products, interacting with 3.2 billion users globally and enabling hundreds of thousands of businesses to thrive on the WhatsApp Business API.

Today, Louis partners with businesses to deploy cutting-edge solutions across Google RCS, WhatsApp API, and Apple Messages for Business (M4B), with an emphasis on operations and executing on project plans

DAVID FERNANDEZ

David is a tech industry veteran with 30 years of experience driving innovation in AI and business messaging at Blackberry, Microsoft, Huawei, Meta, and Google. He led global initiatives for Tech/Telco verticals for both Meta & Google. David played a key role in Google’s RCS global rollout to hundreds of enterprises in multiple regions

He is also pioneering the future of business messaging by integrating it with Generative AI and leading the Conversational AI Masterminds group in Silicon Valley, helping startups and enterprises unlock the full potential of AI-powered customer engagement.

JAMES BROWN

With 25 years on the front lines of leading innovation in digital communications, James is a recognized authority in messaging, chat, and AI-driven strategy.

James has been the connective tissue between global brands and platform giants, managing high-stakes messaging partnerships with Apple, Google, and Meta across two of the industry’s leading platforms (LivePerson and Infobip).

His expertise in Conversational CX has consistently delivered measurable gains for Fortune 500 companies, resulting in revenue acceleration and operational savings. Today, James helps brands design rich-messaging experiences that don’t just support customer journeys but transform them.

PRODUCT MANAGEMENT

We have built WhatsApp BSPs, SMS Aggregators and every kind of AI chatbot for WhatsApp, Google & Apple. If you want to add business messaging channels as a new product SKU, reach out and we would be happy to discuss

Schedule a free Introduction Session

OUR SERVICES

Google RCS Campaigns

Register your brand with Google and the carriers, move your best SMS campaigns to RCS, and add richer ceative to produce higher ROI.

Apple Messaging for
Business

Register your brand with Apple, delight your customers with real solutions from your backend intergations, and transform your business communications

WhatsApp API

Most large brands in North America are not serving 40% of their multi-lingual users all using WhatsApp daily. Meet your customers where they are, and serve your multi lingual audiences before your competition does

Product Management

If you are a software vendor offering SMS or eMail today, and you would like to bring messaging channels into your product offering, this team has done it all, globally. Reach our and let us point you in the right direction

BOOSTING BUSINESS GROWTH

$Billions

Channel Revenue

100+

Client Deployments

19

Global Products deployed

90

Years of Experience

PROCESS

The simple method behind our success

Discovery & Analysis

We will work with you on translating your business objectives to business messaging goals, complete with a crawl, walk, run approach.

Strategy

Once aligned on messaging and business strategy, we’ll deliver a strategy document outlining product pillars and principles to guide future decisions.

Execution

We’re not just consultants—we execute. With deep technical skills, we build, integrate, and deliver business messaging solutions that meet your KPIs.

Journey Recommendations

We provide detailed reports on successes, challenges, & next steps. At project completion, we deliver a revenue growth plan & ensure we earn any future projects

TESTIMONIALS

Chris Golec
Founder of Demandbase, B2B Investor & Board Member

"Louis Moynihan joined Demandbase in 2012 to create our advertising product. We built the first DSP platform for B2B and led the account-based advertising since that time. Louis was an integral part of this success, a key member of the leadership team, and a true innovator. I will definitely engage Louis in my next venture".

Kerstin Trikalitis
Co-founder and CEO of Out There Media

David brings deep expertise in RCS and Conversational AI, driving innovation with clarity and purpose. He’s a trusted, accountable professional known for his integrity, strategic mindset, and results-driven approach

GET FREE CONSULTATION

Message Advisory provides expert guidance on crafting clear, effective, and impactful Messaging App execution.

We are the leaders in RCS, Apple & WhatsApp, product work & conversational design for brands in North America

Links

Contact

San Francisco Bay Area

lou@messagingadvisory.com.

+1 5103887975